Can Apple’s eco-claims withstand scrutiny? Guinan’s transparent forestry project employs 24,000 locals and generates 470,000 carbon credits yearly. Corporate greenwashing meets its match.
Browsing Tag
eco claims
3 posts
Why Consumer Trust in ‘Eco’ Claims Is Fading Fast—And How to Earn It Back
53% of green claims mislead shoppers, turning eco-conscious consumers into skeptics. Learn how authentic transparency can restore trust in sustainability promises. Greenwashing’s days are numbered.
Greenwashing Explained: How to Identify False Environmental Claims
Look green or be green? Companies parade eco-claims while secretly harming our planet. Learn to spot the environmental lies hiding behind pretty nature images. The truth will infuriate you.