Europe’s new Green Claims Directive demolishes “eco-friendly” labels without evidence. Companies must now prove environmental claims with scientific data and verification. Small businesses might suffer. The truth about your favorite green products awaits.
Browsing Tag
Environmental Marketing
3 posts
Landmark Airline ‘Eco-Friendly’ Ad Ruling Sets Precedent for Environmental Marketing Accountability
Airlines caught in ‘green’ deception! New ruling forces companies to prove eco-claims or face penalties. Will this finally end the aviation industry’s environmental magic tricks?
Class Action Lawsuit Targets Apple’s Environmental Marketing Practices
Apple’s “eco-friendly” smartwatch claims face legal backlash as consumers cry foul in multi-state lawsuit. The verdict could forever change how companies market their green initiatives.



